Media Kit
Let's work together.
Honest partnerships only. Here's what I do and how it works.
Audience
A single-author review site focused on flagship LEGO sets.
Primarily 18+ tier products in Star Wars, Icons, Architecture, and Technic. Every review is written by Tanner from sets he's personally purchased and built.
Audience skews toward adult fans of LEGO (AFOLs) with high purchasing intent.
By the Numbers
30+
Reviews Published
Stats updated quarterly.
What I'll Do
- Sponsored reviews — clearly labeled as sponsored. Only of products I've actually used and would actually recommend. Editorial control stays with me.
- Newsletter features — a dedicated send to subscribers, only for products I'd genuinely use.
- Affiliate partnerships — for retailers running LEGO promotions, I can feature timed deals.
- Brand collaborations — for storage, display, or LEGO-adjacent product brands looking to reach AFOLs.
What I Won't Do
- "Honest review in exchange for free product" arrangements that aren't disclosed as sponsored.
- Positive-spin contracts. If I take payment for a review and end up not loving the product, the review reflects that.
- Anything that compromises FTC disclosure requirements.
- Content where I don't retain final editorial control.
Stay Close
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